The Artist
This year Royal Salute partnered with renowned Chinese illustrator and visual designer, Trajan Jia, to interpret the ‘Ignite the New Year’ concept.
Born in China and now based in London, Trajan’s work is defined by eastern aesthetics with a contemporary twist. His exquisitely intricate visuals take inspiration from Chinese traditional painting, literature and historical culture.
The Design
Inspired by Lunar New Year celebrations as well as Royal Salute’s rich heritage, Trajan’s design features a stunning array of illustrations taken from cultures across Asia as a symbol of this wonderous global occasion.